The first image, taken from The Washington Post's story about political polarization in Virginia, is of a white gun shop owner who believes that Barack Obama is a "socialist" working to destroy America. The second image is from a video that has gone viral on Right-wing websites: it features a poor black woman who supposedly receives a "free" phone through the "federal government."
These images are representations of reality that viewers and audiences invest with meaning and value. They are also stand-ins which are not wholly accurate because the public imposes its own priors, context, and assumptions onto the people who are depicted in these pictures.
Moreover, these visual representations also carry the weight and burdens of such identities as race, class, and gender. The latter are social frames and markers that help us to locate these two people--one a black woman, the other a white man--in our own cognitive map. Bodies, and our efforts to represent them visually, do not exist in a social, political, or cultural vacuum.
Our shared political culture in the United States is prefaced upon common understandings about democracy, political inclusion, meritocracy, and the virtues of civic participation. However, this model of political consensus is being strained and exhausted by a highly polarized media, political actors that are invested in amplifying our differences about (what should be) areas of common concern, and a self-fulfilling model where Red and Blue State America are depicted as being so vastly different, that "normal" politics and compromise across divides of party and ideology are made nearly impossible.