In seminars and conferences a half-cooked or ill-conceived idea is often politely greeted with either a "let's move on" or if there is something to be salvaged, a "let's springboard from there."
My response to the silly and childishly provocative essay by Steven Heller at Print magazine, where he suggests that modern domestic airlines have modeled their seating arrangements after those of the floating dungeon slave ships of the Transatlantic Slave Trade, is in keeping with the above protocol.
"A Curious Similarity" is banal. Because both the hellish slavers and Southwest Airlines both face an efficiency problem does not make the situation at all comparable. One could point out Heller's epic fail at length, but the best and most compelling ownage was the pithy comment on Print's website that:
Sorry, you trivialized it.
That’s like saying Auschwitz is like summer camp. Hey! They both had bunk beds!
You should thank Gawker for sending traffic your way. Congrats, you’re famous!
But, we can jump off from his foolish proposition and land somewhere more substantial and worthy of our time. I have mentioned Marcus Rediker's The Slave Ship: A Human History in previous posts. That book is devastating and the stuff of horror movies. His lecture--which is embedded above--captures the power of his work and is inexorable in pulling the listener into his prose.
Know your history folks.